Most people start business randomly, picking the easiest bits and working from the bottom up.

The one thing we’ve learned the hard way though, is that creating and documenting a business can become confusing unless you take a clear step by step approach to the whole thing. Start from the top with what your customer really wants and then align the big picture structure of your business to them.

When, for whatever reason, your customers decide they have changed what they want from you, then you need to review your business, realigning to their new demands by going through this same process.

You see, it’s all about people

You have to structure your business so your team has the best possible opportunity to bring in the money. After all they are the only ones who are responsible for this task!

Step One – define the big picture

First you need to develop your Critical Business Structure around the characteristics of your customer and your ideal sales and delivery team. And then you need to provide support to fill the likely gaps in your team’s skill profile so they can do the job well.

Step Two – create systems and operations

Once you know your new business structure, you develop systems with clear operations so each person knows exactly how to do each task allocated to them so the tasks are carried out the way specified by you time after time.

So, this is how our team works with you, through a staged process to define and create your structure, systems and operations

We work through these steps

Restructure To Grow Workshop

Define the big picture

First, we work with you to clarify:

  • Exactly what you want your team to do,

The we build big picture of your business around these features.

We do this by holding one half-day strategic session with lots of butchers’ paper and textas and many questions or, more often these days, online using Zoom with MS Teams so you can interact with us.

We start with many questions following this process.

Biz structure1

We use a Critical Client Flow (CCF) to check your critical lead generation, sales and delivery systems and then allocate tasks to a departmental structure which forms the Critical Business Structure

Your Critical Business Structure is the foundation of the work you will do in any of our Programs and in building your operations manuals.

It defines:

  • What the business does exactly
  • The likely personality of your ideal sales and/or delivery team
  • The skills gaps which may exist and help they will need to get the job done and bring in the money
  • What you need to do to provide this help
  • How the business is going to be structured to meet these needs

Define the main structure of your systems and operations manuals

We also use this big picture to define the structure of your operations manuals and we create the main headings to make ongoing work much easier.

Extract your detailed operations

Finally, the detail is developed by you or with us and your staff within our FranSystems software system or you can use your own.

FranSystems

Our easy to use, secure software system is perfect for developing your operations. You can use text, video, images and add any templates, forms or documents as attachments. The result is an operations manual staff and franchisees love to use so it makes delegation easy. At $80 + GST per business, you get as much space to load your systems as you need.

And we give you the first 3 months’ free so you can see how the system works.

Choose the way we help you

Option 1

Define the big picture

We help you define the big picture of your business system by conducting the Restructure To Grow Workshop over two half days where we:

  • Get to know your business
  • Identify the issues you face today
  • Go through business growth theory so we are all on the same page
  • Look at your opportunities for growth
  • Complete your Critical Client Flow and Critical Structure
  • We send you a report clearly outlining your new structure
  • Have time with us over the next three months to discuss each step and review work you have completed

You can then decide if you want to move on to develop the detailed systems for each department with Option 2 outlined below or do it on your own.

Option 2

We work with you to develop your operations manuals for your business or franchise group

You get

  • Everything in Option 1
  • Using the information from the Critical Business Structure workshop we come up with your first list of main headings for your core business operations manual
  • We give you 3 months’ free access to our easy to use, secure software to host your operations manuals in the cloud
  • We give you time with us over the next three months to discuss each step and review work you have completed

Option 3

We work with you and we write your Operations Manuals for you using information provided by you about your business

You get:

  • Everything in Option 2
  • We write your operations for you
    • You give us the information to develop the detail of your core business systems. One person in your organisation works with us to collect information specific to the way you run your business.
    • We use this information and refer to processes for general business systems we have on record and our extensive business and systems experience to document your processes in a simple and relevant format
    • We write or otherwise record your systems in FranSystems software

The result is you get a structure and systems to grow your business into a changing future

Claim your free 20-minute phone chat

What our clients say

Simon & Sandra Allars
Age Well Mobile Massage

Simon & I have been involved with Prue Keen for over three years and she was instrumental in guiding us through the franchise process for our business. Prue has an eagle eye for detail and a sharp acumen for systemisation and efficiency. We found her experience invaluable as we worked through the operations manuals for both franchisee and franchisor. Prue has the ability to cut through masses of information and bring clarity and focus on what is really necessary to achieve a good outcome for everyone.

We have no hesitation recommending Prue to anyone seeking assistance in the professional writing arena.

Gordon and Chantale McCallum
Golf Ladies First

What we like most about Prue is that she catered the program we are developing to our individual needs showing great patience and knowledge.

She is always there to help us giving detailed, step-by-step guidance on how to systemise and document our business ultimately resulting in greater understanding and growth; more than we could have imagined.

This is a continual learning curve and one which we are extremely happy to continue with Prue

Lisa Hellwege
Director and Founder of Earworx.

Prue Keen (Franchise Simply) has been a fantastic partner of Earworx since its creation 3 years ago. We have found her knowledge and experience very helpful with our various written needs. We have received a full range of services from Prue from relatively simple proof reading and advice about our various levels of documentation, through to complex strategic work that resulted in our highly successful and useful operations manual.

We would highly recommend Prue Keen anyone who has a need to document their business’s plans, processes or policies. You will find the service offered attentive, efficient, and effective. We are thrilled with our on-going association with Prue Keen and wish to actively encourage others to use her services as they will result in you having better and more useable documentation for your business without doubt.

Not sure this process is for you?

Take advantage of our free 20-minute phone consultation to find out more

See the results... Achieved by our clients

Dave Jenyns
Melbourne SEO and Video

Great writers are hard to find, so when you do find them, it's important to keep them close. That's one of the reasons I've worked with Prue Keen over the years. She is the diamond in the rough who has a great, rounded skills set including copywriting, systems and processes documentation and general writing skills. We often work with Prue directly and even send our clients to her.

Being quick, cost effective and with a great attention to do detail - Prue Keen is highly recommend.

Sandra & Simon Allars
Age Well Mobile Massage

Simon & I have been involved with Prue Keen for over three years and she was instrumental in guiding us through the franchise process for our business. Prue has an eagle eye for detail and a sharp acumen for systemisation and efficiency. We found her experience invaluable as we worked through the operations manuals for both franchisee and franchisor. Prue has the ability to cut through masses of information and bring clarity and focus on what is really necessary to achieve a good outcome for everyone.

We have no hesitation recommending Prue to anyone seeking assistance in the professional writing arena.

Case Studies

National Drones
National Drones

In 2015 over a beer Brad Aylet and Kevin Scrimshaw came up with the concept of National Drones. They met Franchise Simply at the August Melbourne Franchise Expo that year and completed their Franchise Success Path Program in record time to launch their franchise spectacularly at the Sydney Franchise Expo in March 2016. They were buried in enquiries all weekend and it was clear already that their exciting new franchise model had taken off. We worked closely with them at three more expos that year and the growth was such they that they have barely needed to do any promotion since. It was also in 2016 that they merged with Fly UAS pilot training school. The next year they opened a Brisbane office and a respected strategic business partnership invested in the company. This enabled them to open in New Zealand in 2018 and continue their impressive growth overseas.

Pizzarazzi
Pizzarazzi

Aziz Elali had operated a number of businesses over the years, including Pizzarazzi, his premium quality edgy and fun concept pizza outlet when he approached Brian to help him franchise and grow his boutique group. Pizzarazzi has now expanded to five outlets in Tasmania.

We've helped all these systems grow better businesses!

Tutor2u
A Clean Move
Base Zero
Earworx
Kebab Nation
Hello Auntie
Dress For A Night
AgeWell Mobile Massage
Learner Driver Training
How it works April 16, 2020